Pakistan is one of the most diverse countries on the planet Earth when it comes to geological, archaeological, religious and cultural settings. Punjab, among all the provinces of Pakistan, has the most diverse fabric regarding tourism. It is bestowed with the landscapes of all sorts from scorching desert to lush green plains and to stunning mountains. It is also the province with the richest heritage of culture, faiths and history of global significance. Historically, it is the land of ancient civilizations of Harappa and Gandhara.

Punjab is among the very few regions in the world which had been the home to multiple ancient civilizations. More than 5,000 years old Indus Valley or Harappan Civilization and over 2,500 years old Gandhara Civilization had been the abode of Punjab. Indus valley civilization is also known as Harappan Civilization because it thrived at its par excellence in the ancient town of Harappa near modern day Sahiwal in Punjab while Gandhara Civilization flourished in the northern Punjab. Later on, Punjab also witnessed the rise and fall of many empires such as Hindu Shahi Dynasty, Mughals and British which contributed massively in its socio-cultural evolution.

Punjab, the birthplace of Sikhism has sacred sites of five major religions of the world; Hinduism, Buddhism, Christianity, Islam and Sikhism. Today’s Punjab is a blend of modern-day urban centers with traditional rural settings. Punjab has a unique celebratory culture throughout blushing with regional socio-cultural uniqueness. Punjab has produced legendary performing artists, poets & writers of spiritual and folk significance. The land of Waris Shah’s Heer Ranjha. Lahore, the cultural capital of Punjab has recently been conferred as the “City of Literature” due to its literary contributions. Its celebratory culture is full of flares of traditional and spiritual relevance.

Its rich natural vista, history, folklores, handicrafts, music and culinary delights makes a destination worth exploring.

It’s Diverse
It’s Punjab